Peran Penting Facebook Ads Sebagai Strategi Marketing Bagi Siswa MA Darul Arqam

Authors

  • Erna Nur Ifah Sekolah Tinggi Ilmu Ekonomi Ekadharma Indonesia
  • Rachmat Ramadhani Sekolah Tinggi Ilmu Ekonomi Ekadharma Indonesia
  • Ririn Uke Saraswati Sekolah Tinggi Ilmu Ekonomi Ekadharma Indonesia
  • Suci Wulandari Sekolah Tinggi Ilmu Ekonomi Ekadharma Indonesia
  • Cindy Qurotul Qulbi Sekolah Tinggi Ilmu Ekonomi Ekadharma Indonesia
  • Sintia Karmilawati Sekolah Tinggi Ilmu Ekonomi Ekadharma Indonesia
  • Dhea Arista Aji Sekolah Tinggi Ilmu Ekonomi Ekadharma Indonesia
  • Iin Aini Sekolah Tinggi Ilmu Ekonomi Ekadharma Indonesia

Keywords:

Facebook Ads, Marketing, Strateqy

Abstract

This seminar entitled “The Important Role of Facebook Ads as a Marketing Strategy for MA Darul Arqam Students”, was attended by 32 participants consisting of XII social studies students. The purpose of the seminar was to increase students' understanding of the use of Facebook Ads as an effective marketing tool in business. Problems faced by students include a lack of knowledge about digital marketing and limited access to information regarding marketing strategies. Many students do not understand how to optimally use social media such as Facebook Ads for promotion. The benefits of this seminar include an increased understanding of students in managing digital ads and an understanding of market segmentation. By utilizing Facebook Ads, students are expected to implement modern and efficient marketing strategies, increasing competitiveness in the business world. In addition, the knowledge gained can be used to promote their school products or independent businesses in the future, making them better prepared to face challenges in the digital era.

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Published

2024-12-31

How to Cite

Erna Nur Ifah, Rachmat Ramadhani, Ririn Uke Saraswati, Suci Wulandari, Cindy Qurotul Qulbi, Sintia Karmilawati, … Iin Aini. (2024). Peran Penting Facebook Ads Sebagai Strategi Marketing Bagi Siswa MA Darul Arqam . POTENSI : Jurnal Pengabdian Kepada Masyarakat, 1(4), 67–80. Retrieved from https://journal.feb.undaris.ac.id/index.php/PotensiAbdimas/article/view/14